Hear the whispers before they become headlines.
Why This Service Matters
In the fast-paced media landscape of the Arab world, trends, opinions, and issues ignite and spread in real time—often long before traditional reporting catches up. Social Media Listening lets governments, corporates, and NGOs tap into these live conversations. It helps you detect emerging concerns, understand stakeholder sentiment, and shape more informed decisions—before the narrative gets away from you.
0%
Egyp, Iraq, Saudi Arabia, Algeria, Morocco, and UAE represent 77% of all social media users in the Arab World, indicating the concentration of users within a select number of key markets.
0%
75% of social media users in the Arab region obtain news and political information via social media, with 43% using it more than once a day.
0%
The number of Internet users in the Arab region accounted for approximately 348 million, which represents 70.2% of the total population of 496 million.
Here’s how we’ve supported governments, corporates, and NGOs by delivering social media listening that tracks real-time conversations—from trending hashtags and viral content to grassroots discussions—helping them uncover public sentiment, anticipate risks, and engage their audiences with precision and impact.
