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Portfolio categories: Campaign analytics

Media Coverage Analysis of the LEAP Tech Conference
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Campaign analyticsCommunications & Information TechnologyGovernmentIndustriesMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)Ministry of Communications and Information TechnologyPartnersSocial listeningTouch

Media Coverage Analysis of the LEAP Tech Conference

Overview: This report tracks the media echo of the LEAP technology conference, highlighting coverage in local, regional, and international outlets. It examines both traditional and digital channels, assessing tone, reach, and the narratives that shaped perceptions of one of the...
December 22, 2024
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Media Monitoring & Analysis of Launch – The Region’s Largest Tech event
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Campaign analyticsCommunications & Information TechnologyGovernmentIndustriesMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)Ministry of Communications and Information TechnologyPartnersSocial listeningTouch

Media Monitoring & Analysis of Launch – The Region’s Largest Tech event

Overview: This report maps the media footprint of the region’s largest tech launch, analyzing coverage across international print and broadcast media alongside Arabic and foreign television, as well as foreign Twitter conversations. It captures how the story gained traction, the...
December 22, 2024
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Analytical Report on International Media Coverage of the Saudi Digital Tourism Strategy Launch
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Campaign analyticsGovernmentIndustriesMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)ministry of tourismPartnersSocial listeningStrategiesTouchTranslationTravel & Tourism

Analytical Report on International Media Coverage of the Saudi Digital Tourism Strategy Launch

Overview: This report analyzes international media coverage of the launch of Saudi Arabia’s Digital Tourism Strategy. It reviews how global outlets framed the story, identifies key narratives and sentiment trends, and highlights the strategy’s positioning within the broader tourism transformation...
December 21, 2024
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Media Coverage Analysis of the International Judicial Conference 2023
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Campaign analyticsGovernmentIndustriesLaw & JusticeMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)ministry of justicePartnersSocial listeningTouch

Media Coverage Analysis of the International Judicial Conference 2023

Overview: This report provides a comprehensive analysis of the media coverage surrounding the International Judicial Conference held in Riyadh on March 5–6, 2023. The study period spans March 4–7 to ensure a holistic assessment of the event’s media impact—capturing pre-event...
December 21, 2024
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Media Coverage Analysis of the Saudi Real Estate Exchange Launch
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Campaign analyticsGovernmentIndustriesLaw & JusticeMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)ministry of justicePartnersReal EstateSocial listeningTouch

Media Coverage Analysis of the Saudi Real Estate Exchange Launch

Overview: This report keeps a close watch on the media waves sparked by the launch of the Saudi Real Estate Exchange. Spanning the build-up, the event itself, and the aftermath, it follows how the story broke into headlines across local,...
December 21, 2024
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Monitoring & Analysis Report on Media Coverage of Diriyah E-Prix 2021
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Campaign analyticsGovernmentIndustriesMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)ministry of sportsPartnersSocial listeningSportsTouch

Monitoring & Analysis Report on Media Coverage of Diriyah E-Prix 2021

Overview: This report presents a comprehensive analysis of media coverage—local, regional, and international—of the seventh season of the ABB FIA Formula E World Championship 2021, hosted by Saudi Arabia for the third consecutive year. The event spanned two consecutive race...
December 21, 2024
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Campaign analyticsGovernmentIndustriesMedia IntelligenceMedia Monitoring & AnalysisPartnersRisk IntelligenceSocial listeningThe Ministry of Hajj and UmrahTouchTravel & Tourism

Analytical Daily Report on Media Coverage of Hajj Season 1443H / 2022

Overview: This series of reports provides an in-depth analysis of media coverage surrounding the Hajj season of 1443H / 2022. The monitoring and analysis cover 23 separate reports, each averaging 32 pages, highlighting media narratives, levels of coverage, and key...
December 21, 2024
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Campaign analyticsCommunications & Information TechnologyGovernmentIndustriesMedia IntelligenceMedia Monitoring & AnalysisMICE (Meetings, Incentives, Conferences, and Exhibitions)Ministry of Communications and Information TechnologyPartnersSocial listeningTouch

Analytical Report on Media Coverage of the Establishment of the Digital Content Council

Overview: This report provides monitoring and analysis of traditional media coverage—local, regional, and international—in both Arabic and English, regarding the Council of Ministers’ approval to establish the Digital Content Council. The coverage highlights the joint efforts between the Ministry of...
December 21, 2024
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Campaign Analytics: “Abu Namir” by Ahmed Al-Khudir Company for Oud
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Alkhudir OudBrandingCampaign analyticsIndustriesKnow-HowMarketingMedia IntelligencePartnersPerfume & FragranceSocial listening

Campaign Analytics: “Abu Namir” by Ahmed Al-Khudir Company for Oud

Overview: The report offers a comprehensive analysis of the “Abu Nimer” oud ad campaign, evaluating audience engagement, public sentiment, and its impact on the company’s social media presence. It provides valuable insights for assessing the effectiveness of the advertising campaign....
October 17, 2024
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